In a large-scale retooling of sales force collateral for SPD, Strategies designed and produced product brochures for the many divisions of SPD Technologies as well as a corporate brochure for the parent company.

Strategies took a very direct approach in launching the first mitral paricardial valve in the United States. The print ad was later converted into a Flash ad for use online.

A sample of logo designs created by Strategies and used in corporate branding initiatives.

The “carrot ads” were part of a specialized ad series designed to build brand awareness in the investor community.

Designed to look like editorial in Fortune Magazine, this hard-working ad struck directly at corporate executives’ concerns. The ad emphasized payback as the expected return on an investment in IFS software, and featured quotes from customers demonstrating how IFS had speeded time-to-market, improved ROI and enhanced their bottom line.

Adhering to a strict corporate design standard, this ad gives a clever, humorous slant to the business benefits of products that maintain carbonation and sugar content for the soft drink industry.

A series of complex medical illustrations showing precise placement of the I-Flow pain relief system in various procedures highlighted this successful collateral package. The agency created the high concept approach “the circle of pain” to explain how I-Flow helped physicians get patients out of a costly, uncomfortable cycle of drug side effects.

This dramatic invitation helped create a “forum within a forum” for defense leaders at the IFS World Conference. The headline and copy alluded to hot defense topics—lean manufacturing and regulatory compliance.